The UK’s top banks are in a furious fight to offer the most mobile banking features to current and planned customers,
as the coronavirus pandemic has moved more clients on the web.
In Insider Intelligence’s second yearly UK Mobile Banking Competitive Edge Study, restrictive information shows that 68% of all UK respondents overviewed utilize mobile banking. Of those that utilization portable banking, 86% said mobile banking was their essential financial channel and 62% said they would even change banks if the experience missed the mark.
UK banks are aware of this enormous base of mobile-oriented clients and are relied upon to spend a faltering £14 billion ($17.5 billion) on innovation in 2020. For instance, in its most recent yearly report, NatWest Group talked about its proceeded with venture on mobile and online channels as a major aspect of its computerized first procedure, and said this incorporates “discharging new portable application highlights to assist clients with making reserve funds objectives, bolt and open their charge card, and assume responsibility for their spending.”
In the UK Mobile Banking Competitive Edge Report 2020, we take a deep dive into this trend by benchmarking the 10 largest digitally focused financial institutions (FIs) offering zero-fee current accounts in the UK on whether they offer the mobile features customers say they care most about.
This 74-page report draws on two exclusive data sources: a benchmark of the 10 largest UK FIs by 41 mobile banking features and a UK consumer study on the desirability of each of those features. This research gives digital teams a data-driven look into which highly in-demand features, like ordering a replacement card, they should focus their attention on. On the other hand, it also spotlights which features should be deprioritized, by showing that conversing with a conversational assistant has minimal consumer demand, for instance.
Here are a few key takeaways from the report:
- NatWest has the most desirable mobile banking feature set in the UK. The bank offers industry-leading digital money management and alerts capabilities. Barclays came second with competitive security and transfers features, while Lloyds followed closely behind, rounding out the top three.
- Security features were the №1 priority for consumers. For example, our study’s top two most in-demand features out of a list of 41 — the ability to order a replacement card in-app and put a temporary hold on a credit or debit card fell under this category.
- Mobile account management features are also highly sought after by the UK mobile banking users in our study. This section includes capabilities that allow customers to conveniently set their preferences and handle important housekeeping tasks. Banks could stand apart from competitors by meeting strong customer demand for traditional account management features, such as the ability to activate a new debit or credit card and select paperless statements something only half of banks studied currently do.
- Customers also crave digital money management features. This section includes features that empower users to improve their financial health, including the ability to view recurring charges and set spending limits for their debit or credit card. The ability to cancel subscriptions, such as for Netflix, was called “extremely valuable” by 38% of respondents and was the section’s most in-demand feature.
Accepting cryptocurrency payments.
On Classepay …
The cryptocurrency payment platforms (e.g., BitPay, CoinPayment and PundiX, etc) are the new generation of digital payment gateways building on blockchain technology. The payment networks are run by protocols and cryptography that control the generation, verification, transaction and ownership of cryptocurrencies.